One Cool Thing (Capturing Centennials)

One Cool Thing (Gen X Focus)

The recession made further investment more challenging for Xers, but the home remains a major asset.

0:50

One Cool Thing (Education Conundrum)

Education levels don't necessarily have much to do with homeownership rates.

1:08

One Cool Thing (Seeking Home Equity)

Homeowners are tapping into equity at the fastest rate in eight years.

0:40

One Cool Thing (Power Of Pets)

The importance of pets to homebuyers.

0:47

Closing Chaos (One Cool Thing)

0:53

One Cool Thing (Living An Eco-Friendly Lifestyle)

The decisions that brands and businesses make reflect heavily on consumer's perception.

0:59